Close

May 11, 2017

Utility and Functionality – Consumer Adoption Stalls


There are generally two approaches when it comes to a new technology reaching mass adoption. 1) The technology is improved and/or 2) new applications are developed to give more people reason to make us of it. When it comes to consumer 3D Printers, a great deal has been invested into improving the technology itself, with new printers becoming better, cheaper and more reliable than those of the previous generation. Yet very few applications were developed that drew in the average consumer. Is there any wonder why mass consumer adoption of 3D printers has stalled?
To the average consumer, 3D printers suffer largely from utility and functionality issues (What if my printer breaks? What I am going to use this for?….)   It is the applications of this technology that has to provide value to justify purchase. Without an application to provide value in the eyes of the consumers, personal 3D printing will forever remain a mere curiosity enjoyed by a niche group of 3D Printing enthusiasts. In other words, the challenge for the consumer 3D printers lies not in making the printer cheaper or better, but rather in the creation of applications that provides enough value for people who are not into 3D printing to purchase 3D printers.

Share

Leave a Reply

Your email address will not be published. Required fields are marked *